Adclick for SaaS & Tech Startups — Ad Strategy & Setup
B2B and B2C software businesses targeting MENA professionals.
Common pains
- Long sales cycles, multi-touch attribution
- Need to track signups, trials, paid conversions separately
- Lower volume but higher LTV — needs different metrics
Recommended channels
| Channel | Why |
|---|---|
| Google Search | Captures bottom-funnel buyer intent. |
| LinkedIn / Meta | Awareness + retargeting. |
| TikTok / YouTube | Brand storytelling for B2C SaaS. |
Budget recommendation
Measure cost per qualified signup, not cost per signup. Garbage leads inflate top-of-funnel metrics and destroy unit economics.