🇪🇬 Run Ads in Egypt — Meta, TikTok, Snapchat, Google | Adclick
Egypt is MENA's largest population — and the cheapest ad market in the region. Massive reach for low spend, but conversion rates and AOVs are lower than the Gulf. Best for high-volume, low-AOV verticals (apparel, accessories, food, mobile apps).
Market snapshot
| Population | 112 million |
|---|---|
| Currency | EGP |
| Languages | Arabic (Egyptian) |
| CPM range | Reference: Meta CPM $0.80–$2.20 — lowest in MENA, mass-market |
Ad platforms available in Egypt
| Meta Ads | Meta CPM $0.80–$2.20 — among the lowest CPMs worldwide. Egyptian Arabic creative is mandatory; MSA underperforms badly. |
|---|---|
| TikTok Ads | TikTok Egypt CPM $0.50–$1.50. Massive scale potential for trendy, viral-format products. |
| Snapchat Ads | Snapchat Egypt: smaller audience, CPM $1.20–$2.80. |
| Google Ads | Google Ads Egypt: CPC $0.04–$0.25 generic. App-install campaigns dominate spend. |
Payment methods for Egypt
USD via Stripe or USDT. EGP-denominated rate cards apply where local currency is used.